Another Texas VC

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Ben Needs Jerry

June 21st, 2008 · 2 Comments

At a recent board meeting a CEO explained why he, a man with strong business experience, needed a Jerry with strong industry domain knowledge added to the team ASAP. The other day I was talking to an aspiring entrepreneur in Houston about his revolutionary new ideas about marketing and suggested that before engaging with VCs he find his Jerry, in this case a seasoned marketing guru, to compliment his internet and consumer marketing prowess.

Although our firm specializes in seed funding, and prides itself in helping complete management teams; it never hurts to have a silverback guru from your space paired up with a strong business focused show-runner. Sometimes that silverback sits on your board of advisors, sometimes he is your COO, and sometimes he is a special consultant, but every new idea needs that repository of knowledge coming from somewhere so that you can effectively navigate through the space.

The industry expert isn’t just there to make VCs like me happy, the expert can help wary customers try a new service or product, and speed up your launch process in time sensitive spaces. He can call up suppliers and call infavors from his experience to get you that critical part you need so that you can fulfill an order on time.

Tags: Entrepreneurship · Venture Capital

2 responses so far ↓

  • 1 Horses and Jockeys // Aug 2, 2009 at 10:08 pm

    [...] wrote about this dual need last year. I call it the Ben and Jerry issue. Just like how Ben needed Jerry [...]

  • 2 nailliftdak // Mar 21, 2010 at 10:27 pm

    Need Some Help!

    3 days ago I received a call from (972) 284-0600 / (972) 2840600 and was made to believe the the person calling was a scammer.

    So without thinking, I went nuts – and called the gov and screamed at the top of my lungs.

    You will never believe this… Gulf Coast Western -an oil corporation- called me back who I interviewed with last month – we’re calling to tell me I got the job!

    How do I fix the complaints?!!!

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